SEO Innovation Specialist

Remote (United States)

Compensation

Annual Salary: $65,000–$75,000 per year

About the Role

The SEO Innovation Specialist will bring several years of hands-on SEO experience, with particular strength in WordPress or similar content management systems and an interest in using AI tools to improve and scale SEO efforts.

This role works closely with a Senior SEO Specialist to explore and implement practical uses of AI across technical SEO and content-focused initiatives.

What You’ll Do

• Plan, execute, and manage SEO strategies designed to increase organic traffic, improve search rankings, and drive conversions.
• Conduct keyword research, perform on-page optimization, complete technical SEO audits, and analyze competitors.
• Optimize and publish website content using WordPress or other content management systems.
• Collaborate with content and development teams to implement SEO best practices and improve website performance.
• Use AI-powered tools for keyword research, content optimization, and SEO performance analysis, including tools such as ChatGPT, Jasper, and SurferSEO.
• Monitor, analyze, and report on SEO performance using Google Analytics, Google Search Console, and other SEO tools.
• Stay current with developments in SEO and artificial intelligence, search engine algorithm updates, and industry best practices.

Qualifications

• 4+ years of hands-on SEO experience in an agency or in-house environment.
• Proven experience working with WordPress or another major content management system.
• Demonstrated ability to use AI-powered tools to support SEO strategies and initiatives.
• Solid understanding of technical SEO, on-page SEO, and off-page SEO principles.
• Proficiency with standard SEO tools such as SEMrush, Ahrefs, Screaming Frog, and Google Analytics.
• Strong analytical skills and close attention to detail.
• Excellent written and verbal communication skills.
• Ability to work independently and collaboratively in a fast-paced environment.

Nice to Have

• Experience with schema markup, website migrations, or international SEO.
• Basic familiarity with HTML and CSS.
• Experience working with cross-functional teams across content, design, and development.