Field Marketing Coordinator
Remote (United States)
Job Details
Location: United States
Workplace: Remote
Employment Type: Full-time
Experience: 1–3 years in field marketing, event coordination, or integrated marketing campaigns
Core Areas: Field Marketing, Event Marketing, Partner Marketing, Marketing Campaign Coordination, Trade Shows and Conferences, Event Logistics, Marketing Program Reporting, Co-Marketing Campaigns
Compensation: $85,000–$105,000 annually, plus equity
Travel: Travel for on-site event execution as needed; frequency and percentage not specified
About the Role
This Field Marketing Coordinator opportunity focuses on planning, coordinating, and executing field marketing initiatives, industry events, and partner marketing programs. The position supports conferences, trade shows, regional events, sponsorships, webinars, and integrated marketing campaigns, ensuring that projects remain on schedule, within budget, and aligned with program objectives.
The role involves coordinating with marketing and sales teams, external partners, vendors, venues, and internal stakeholders throughout program execution. Key activities include event logistics, co-marketing initiatives, marketing performance reporting, and tracking registration and attendance metrics. The position requires strong project coordination, stakeholder communication, and organizational skills, with opportunities to support pipeline generation through regional marketing activities.
What You'll Do
- Support the research, development, planning, and execution of field marketing initiatives, including company-hosted conferences, third-party trade shows, regional events, and sponsorship programs.
- Coordinate marketing campaigns and projects with internal teams and external partners, maintaining timelines, tracking deliverables, and supporting timely execution.
- Organize and coordinate industry events, managing event preparation, stakeholder communications, scheduling, and execution requirements.
- Support partner marketing programs, including co-marketing campaigns, joint events, and shared sponsorships with ecosystem partners.
- Work with marketing team members to plan, promote, execute, and measure field marketing and partner marketing programs.
- Prepare and support weekly and monthly marketing program reporting, including event metrics, campaign performance data, registrations, and attendance tracking.
- Coordinate event logistics and provide on-site execution support when needed, including venue arrangements, vendor coordination, trade show booth setup, and promotional merchandise.
- Communicate with sales team members to provide relevant information and updates about regional field marketing programs.
- Manage coordination with external partners, vendors, and event venues to support logistics and successful on-site execution.
- Work with finance and legal teams to ensure appropriate budgetary and legal reviews are completed accurately.
- Maintain clear, proactive communication with internal and external stakeholders to keep multiple marketing programs progressing on schedule and within budget.
Qualifications
Required Experience
- 1–3 years of experience in field marketing, event coordination, or integrated marketing campaigns.
- Hands-on experience supporting trade shows, conferences, sponsorships, or regional marketing events.
Required Skills
- Strong organizational and project coordination skills, including the ability to manage multiple marketing initiatives, competing priorities, and deadlines simultaneously.
- Ability to coordinate marketing events and campaigns involving internal stakeholders, external partners, vendors, and venues.
- Excellent written and verbal communication skills, with a proactive approach to stakeholder updates, follow-ups, and project execution.
- Exceptional attention to detail when coordinating event logistics, marketing activities, schedules, and program deliverables.
- Ability to independently identify next steps, follow through on outstanding tasks, and maintain progress across multiple projects.
- Comfort working with stakeholders at different organizational levels and coordinating activities across multiple teams.
- Proficiency with Google Workspace applications, Zoom, and Slack.
- Ability to work effectively in a fast-paced startup environment with a strong focus on ownership, adaptability, and execution.
- Collaborative, growth-oriented approach to supporting marketing programs and completing time-sensitive projects.
- Willingness to travel as needed to support on-site event execution.
Preferred Qualifications
- Experience in B2B technology or SaaS marketing environments.
- Experience supporting pipeline generation through events and regional marketing programs.
- Experience using HubSpot for marketing automation.
- Experience incorporating Claude or other AI tools into day-to-day workflows.
- Experience working in a high-growth software or technology company.
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